Brewers Association to Back Tourism Beer Plan for Tasmania



Tourism in Tasmania is in line for a $100,000 boost towards enhancing experience of the State’s beer heritage from The Brewers Association of Australia and New Zealand.

The Association today announced backing for a Liberal Party proposal to develop a beer tourism plan to showcase the grain to glass links across the State.

“Tasmania holds an important link to the history of beer in Australia with Cascade Brewery in Hobart, established in 1824, being the oldest brewery in the country. As well, James Boag’s brewery was established in Launceston in 1881.” said Mrs Denita Wawn, CEO of the Brewers Association.

“Beer has a wonderful heritage with important links to industry and agriculture in the State but also a bright future in making craft beers. Our members, CUB and Lion, have invested in making their Tasmanian breweries a great destination for visitors”, she said.

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