Here's cheers to Aussie-made beers!
2 August 2018
MARKING the 10th annual International Beer Day tomorrow, the Brewers Association of Australia pays homage to the contribution modern beer makes to the economic and social life of Australians from grain to glass.
"It often goes unrecognised that 95% of the beer sold in Australia is made in Australia. That's over 105,000 full-time Australian jobs that hinge on local beer production," Brewers Association of Australia CEO Brett Heffernan said.
"It starts with farmers in every state who produce the world's premium malting barley. They provide Aussie brewers with 1 million tonnes of malting barley each year for domestic beer production. Australian malting barley is highly sought after, making up 30% of global supply.
"Australia's hops farms have exploded on the back of huge demand for forward contracts for their first-class varieties, with Victorian and Tasmanian production booming by 31.4% and 11.6%, respectively, in 2017.
"In an era where manufacturing in Australia is sadly in decline, beer production has bucked the trend. Breweries, big and small, are investing in local production, local jobs, local logistics and supporting Australia's essential retail, hospitality and tourism sectors.
"Beer alone, independent of its flow-on effects through the broader economy, supports 14,297 full-time Australian jobs in its direct supply chain and generates $6.2 billion in economic activity.
"But beyond the brewery, beer production in Australia underpins a massive $16.9 billion a year across the economy to account for 1.02% of GDP.
"Every schooner of Aussie-made beer sold in pubs and other licensed premises contributes $6.24 to GDP, while its off-license equivalent in packaged liquor store beer sales contributes $2.73 to GDP.
"By far the major economic footprint is created by the three big brewers – Carlton & United Breweries, Lion Beer Australia and Coopers Brewery. Each can boast breweries with over 150 years of rich, local history in Australia.
"They are Australia's original craft brewers. They have innovated, grown and stood the test of time by getting the equation of consistent high-quality and affordability right. It's great to see so many fledgling breweries following in their well-worn footsteps.
"Over 9.1 million Aussies are regular beer drinkers. As the modern drink of moderation, Aussies identify with raising a glass when families, friends, colleagues and entire communities come together to celebrate and, even, commiserate. It's a large part of who we are and what makes Australia great."
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