Consumer rights wronged
30 May 2019
Brewers Association of Australia
May/June 2019 Edition
CAN you believe that Australia’s federal and state governments are actively seeking to prevent consumers making informed choices?
The consumer’s right to know is supposed to be paramount, right? Well, apparently not.
In a bizarre twist on consumer rights, Food Safety Australia and New Zealand (FSANZ) is investigating whether the factual, scientifically proven information about sugar and carbohydrate content in all alcohol products should be banned from labels and marketing materials.
We know there is growing interest among consumers wanting to understand what is in alcohol products – specifically sugar, carbohydrates and calories.
The IRI Liquor Trends Series – Trending better for you attributes in liquor products, in September 2018 found: “60% of respondents say nutritional panel information displayed on products affects purchases. The information most wanted on alcohol labels 1. Sugar (77%), 2. Carbohydrate (52%) 3. Calorie (47%)”.
It’s not rocket science. Consumers want to make informed personal decisions about the sugar and carbohydrate content of the products they consume.
Denying them that information and the ability to make informed choices is counter-intuitive to everything we reasonably expect about consumer rights.
If this silly and pedantic over-regulation gets approval, it will come with cascading costs.
We’re talking hundreds of millions of dollars in extra costs for a change that denies the public information they are actively seeking.
It makes absolutely no sense.
The full Brewers Association of Australia submission to the FSANZ review is available at: Policies.
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30/5/2019 Beer: the $16.5 billion spice in Australia’s economic life